Real-Time SEO: A New Form of SEO
1 year, 5 months ago by Jeff.
Google Real-Time Search is a new feature by Google which was introduced in December 7, 2009 which aims to make it easier for Internet users to find updated information about a specific search query throughout the World Wide Web. Most of its information comes from different Internet sources including Twitter, Yahoo! Answers, Blogs, and Facebook status, which was only recently introduced later this year.
Real-time search first became popular when Twitter introduced their unique search engine algorithm. Compared to search engines such as Google, Yahoo!, or Bing, Twitter’s search engine algorithm focuses mainly on new posts, allowing searchers to find fresh and up-to-date information within the whole Twitter community.
Because of the success of Twitter’s own search engine, particularly with the convenience it gave to its users, Google decided to use the same approach in their new search engine to offer visitors near-instant updates on specific information they are looking for, which is now called as Google Real-Time Search.
According to our SEO Philippines Insiders, because of the idea of Real-Time search engines, the possibility of a new type or branch of SEO which would deal in real time search is evident, particularly now that Microsoft’s Bing have recently signed a contract with Twitter and Facebook which allowed them to utilize its search engine algorithm to offer real-time information similar with Google Real-Time.
Future of SEO in Real-Time
Future Tools and Techniques which can be used for Real-Time SEO
Because Google Real-Time and Bing’s own real time search engine relies on both Twitter and Facebook to offer up-to-date information, utilizing these websites may help in ranking higher in Real-Time search engines.
In addition to Twitter and Facebook, keeping an updated blog may also help websites to rank higher in Real-Time search engines, particularly for those blogs which are PubSubHubbub or PuSh enabled. Another important tool is by answering in Yahoo! Answers.
Future Spamming Problems in Real-Time SEO
According to our SEO Philippines Insiders, Real-Time SEO may become prone to spamming such as those used today in Twitter. A number of retweeting software are now widely used in Twitter which is to automatically retweet statuses or tweets to maintain its visibility in their search engines. Because of this, the likelihood of these tools being used in Real-Time search engines is not far from happening.
